Apr 20, 2011

Eastern Eggs for Japan

Ad agency TBWA London has joined forces with a number of illustrators to create the Eastern Eggs project: a series of rather beautiful wooden eggs that can be purchased online, with all proceeds going to the Red Cross Japan Tsunami Appeal.

Designs from illustrators such as Damien Weighill, Jan Kallwejt and Nick Purser are included in the project - the full range of eggs available is shown below. Each egg is approximately 6cm high, made from solid wood and costs $10.

The eggs are all printed using an Egg-bot, an open-source art robot that can draw on spherical or egg-shaped objects. You can see it in action in the film below. Once you've chosen a design from the site and payment is confirmed, Eastern Eggs will email you to let you know when it will be printed.

Eastern Eggs from TBWA\London on Vimeo.

The Eastern Egg project is the brainchild of Sermad Buni, creative technologist at TBWA London. All production costs are being covered by the agency, so all monies raised from the sale of the eggs will go to the Japan Tsunami Appeal. More info on Eastern Eggs is here.http://www.eastern-eggs.com/index.php